Listen To Our FRZN Fest Playlist On Spotify

FRZN Fest 2014

Our third annual FRZN Fest is almost here!  Bands start hitting the stage tomorrow night, kicking off four days of exciting performances at the High Noon Saloon by both old favorites and rising stars.  (Click here for tickets!)

To get your eardrums seasoned for shows, take a listen to a selection of tunes by the artists in our lineup:

What Your Music Festival Says About You


It’s summer, y’all! As we all know, summer is indisputably the best season for many reasons including but not exclusive to: Barbeques, fireworks, summer fragrances, and having a go-to excuse for anything stupid. “I quit my job, dyed my hair blonde and am going on a hang gliding tour of Europe. What? It’s summer!” But the best thing about this season, by far, is that it’s the season of music festivals! Days upon days of live music, friends, and sun.  I’m smiling just thinking about it.

Your favorite music festival says a lot about you, and I’m here to break it down for you.

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FRZN Festival Lineup Updated


All of us here at True Endeavors are majorly pumped about our inaugural winter music festival, FRZN.  We announced that the fest would be hitting Madison’s High Noon Saloon on January 13 and 14 of next year and can now reveal more details about the exciting lineup!

Friday, January 13, 2012 – High Noon Saloon – 8pm – 18+

Chairlift, Dom, Class ActressPolica


Saturday, January 14, 2012 – High Noon Saloon – 8pm – 18+

S. Carey, Peter Wolf Crier,  Caveman, Carter Tanton,  Juniper Tar


Tickets are available for $12 ADV and $15 DOS for each night individually, or you can snag tickets to both nights for only $20!  


Related Content:  Live Concert Photos: S. Carey

NPR Has Bonnaroo Covered


If you weren’t able to make it down to Manchester, Tennessee this year, don’t worry.  You can still check out the sights and sounds of Bonnaroo on NPR.  Their festival pages feature photos and live concert recordings of artists like The xx, Regina Spektor, She & Him, The Gossip, The National, The Flaming Lips, The Dead Weather, Melvins, LCD Soundsystem and tons more.  We highly recommend that you check it out.

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SXSW Showcase Artists Announced

Is it really almost time for SXSW again?  Yup, that indie music mecca known as Austin is gearing up for yet another unforgettable festival, and its featured performing artists have just been announced.  Plants and Animals, We Are Scientists, The View, and Robert Francis?!  Be still my heart!

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