2012 was a big year for True Endeavors. We went through a lot of changes, which was both challenging and rewarding. After years of being on our own, we teamed up with Frank Productions. There are advantages to being on one’s own, but there are even more, we’ve found, in being part of a team.
For TE, it means we now have the resources and capacity to expand our business into new markets. We’ve always done that a bit, here and there, but now we are looking at more shows outside of Madison, venturing further afield into new cities and and new venues.
This past year we took some of favorite artists into new markets. We did Henry Rollins at an arts center in Springfield, IL. We did Ingrid Michaelson in Iowa City and in Green Bay. We presented cool indie acts like Cloud Nothings and Heartless Bastards at Gabe’s in Iowa City. We did hip-hop and metal shows at the House of Rock in Eau Claire.
We appreciate the chance to get out of Madison from time to time, variety being the spice of life, but we still do the bulk of our work here, in this city I’ve called home since 1988. Here’s a brief review of the highlights of the past year.
Filed under: Sounding Board Blog | Tagged: best of 2012, Madison WI concerts, madison wi music, top albums, top concerts, top music 2012, top songs | 1 Comment »
